Digital Marketing Focus Areas for Online Reputation Management

5 Digital Marketing Focus Areas for Online Reputation Management

Digital marketing, and the management of online reputations, is a strategy that directly impacts the bottom line of a company in the modern world. Digital marketing is becoming more and more dependent on sincere conversations, and the impact of ignoring digital has very real consequences.

Here are five digital marketing focus areas for online reputation management that will help keep any business successful.

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email marketing mistakes

The Top Five Worst Email Marketing Mistakes

Email marketing is still a very relevant and prominent form of advertising. It helps support your other marketing, including your print advertising and your online campaigns.

Here are the five rookie mistakes you should avoid making to uphold your business’ reputation with customers and with email service providers.

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Leverage Data Boost Leads

5 Great Ways to Leverage Your Data to Boost Leads

Data is all the rage – big data and small data – but do you know what to do with it? Online marketing has blown open the doors on data, and now even the smallest of businesses can collect detailed data on their potential, current, and past customer. The problem is that it can be difficult to figure out how to sift through all the data, and even when it is organized, you have to decide how to use it. Well, here are five great ways that you can leverage your data to boost your leads.

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write great emails

When is an Email Like a Margarita?

Emails are like cocktails, a well-crafted one can make your day, and too many can give you a headache.  Like alcoholic beverages, there’s a time and place for each type of email.  In this article:

  • I’ll compare 5 common emails to their adjacent adult beverage
  • Provide you with tips on how to craft your email to get more opens and clicks
  • Include successful examples of each email type to stir up some inspiration for your next campaign

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