With the rise in popularity of online marketing, many effective offline marketing methods are easily forgotten when marketing campaigns are planned. Most believe that digital marketing is the only way to get results. While this may be true for specific industries, some of the most proven marketing ideas happen offline.
By now, we’re all familiar with the most recent Pepsi commercial, featuring Kendall Jenner, and the epic failure that it turned out to be. Pepsi has been accused of being tone-deaf, insensitive, out of touch, and offensive.
But if you’re focused on all the ways they got it wrong, you’re missing the point. They made one mistake, and only one mistake: they were not authentic.
DALLAS, TX- Hermes Creative Awards today announced early entrant winners for the 2017 international awards competition for creative professionals involved in the concept, writing, and design of traditional and emerging media. Hermes Creative Awards recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals.
For Immediate Release
Contact: Linda Day, firstname.lastname@example.org
The Communicator Awards, 212.675.3555
THE 23rd ANNUAL COMMUNICATOR AWARDS
EXCELLENCE AND DISTINCTION AWARD RECIPIENTS NAMED
New York, NY (May 9, 2017) – The winners of the 23rd Annual Communicator Awards have officially been announced by the Academy of Interactive and Visual Arts. With over 6,000 entries received from across the US and around the world, the Communicator Awards is the largest and most competitive awards program honoring creative excellence for communications professionals.
Business today is not like business was yesterday, or what business of the future will be. Business is ever-changing, ever-evolving, and a slave to the times. The times define how you need to think as a company if you want to attract and keep the top talent that will help your company reach its goals and achieve success.